Source: Invent and Wander (page 216)
Published: November 2020
Missionaries over Mercenaries
Circulated: December 28, 2020
When Jeff Bezos meets with the founder of a company that Amazon might purchase, he tries to assess whether the other person is only interested in making money or if they have a true passion for serving customers.
“I’m always trying to figure out one thing first and foremost: Is this person a missionary or a mercenary? The mercenaries are trying to flip their stock. The missionaries love their product or their service and love their customers, and they’re trying to build a great service.”
- Jeff Bezos