Amazon Launches Live-Stream Shopping (Like a Cross Between QVC & Twitch)

Source: Retail Dive Published: February 2019

Source: Retail Dive
Published: February 2019

Amazon Launches Live-Stream Shopping

Circulated: March 11, 2019

Amazon.com/live enables brands to engage with shoppers in real time and drive sales with interactive livestreams. You can watch live or recently created videos from 2 to 120 minutes long. By downloading the Amazon Live Creator app, Sellers enrolled in the Amazon Brand Registry can feature products and go live instantly.