August 10: COVID-19 online grocery shopping

COVID-19 has changed the way people shop for their groceries.

Source: Brick Meets Click
Published: June 2020
n = 1,781 US adults

COVID-19 online grocery shopping

Circulated: August 10, 2020

Households are using delivery and pickup services to satisfy a larger portion of their grocery needs due to COVID-19.

When comparing August 2019 to June 2020:

  • Sales for delivery and pickup groceries have increased by 500%(from $1.2 billion to $7.2 billion)

  • Orders have increased by 430% (from 16 million to 85 million)

  • The spend per order has increased by 17% (from $72 to $84, on average)

  • Online order frequency has doubled, with the average customer ordering 1.9 times per month


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