Source: Jing Daily
Published: September 2018
Influencers are the New Movie Stars
Circulated: March 26, 2019
Motivated by the earning potential and possible fame, many digital-savvy Chinese are joining the influencer ranks. There are reportedly over 1 million influencers in China who have more than 10,000 followers on social media. According to a Chinese job survey, 54% of Chinese born after 1995* chose “influencer” as their most desired occupation.
* Bonus Fact: This is the year Blue Moon (beer) was founded.