October 17: Amazon’s Key Businesses and Products
Amazon = e-commerce + fulfillment + computing + ads + hardware (+ internet provider?)
Source: Fact of the Day 1
Published: October 2022
Amazon’s Key Businesses and Products
Amazon’s businesses all relate to—and benefit from—the growth of the internet. Here’s my take on Amazon’s key 🔑 businesses.
Industry: E-commerce
Business: Amazon Retail
Description: First-party offers
Key Product: Amazon.com
Industry: E-commerce
Business: Amazon Marketplace
Description: Third-party offers from sellers
Key Product: Access to Amazon customers
Industry: E-commerce
Business: Amazon Prime
Description: Loyalty program
Key Product: Unlimited free-shipping
Industry: Fulfillment services
Business: Fulfillment by Amazon
Description: Store, pack, and ship items for third-party sellers
Key Product: Access to Amazon’s fulfillment centers
Industry: Cloud computing
Business: Amazon Web Services
Description: Rent on-demand computers in data centers
Key Product: Amazon EC2 (Elastic Cloud Computing)
Industry: Advertising
Business: Amazon Advertising
Description: Pay-per-click advertising
Key Product: Sponsored Products
Industry: Hardware manufacturing
Business: Amazon Devices
Description: Electronics
Key Products: Kindle, Alexa & Echo
Industry: Internet service provider
Business: Project Kuiper*
Description: Satellite internet
Key Product: Internet subscription
*While Project Kuiper is a pre-revenue business today, Amazon has committed to invest $10 billion to the initiative.
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Don’t forget Amazon Business
To call AWS “rent on demand computers” is like calling chess just a game. If I look at the list of services that number in excess of 200 seems to miss calling AWS CLOUD services and solutions.