Source: Consumer Intelligence Research Partners
Published: January 2019

Prime Membership (estimates)

Circulated: January 18, 2019

Amazon Prime has reached an estimated 101 million members. The group says 62% of Amazon’s U.S. customers are members. Members spend on average $1,400 annually versus $600 per year for non-members. 36% pay monthly, 58% pay annually, and 7% are on free trial.