Starbucks App Leads Mobile Payment Competitors (& learnings from yesterday’s survey)

Source: eMarketer Published: May 2018

Source: eMarketer
Published: May 2018

Starbucks App Leads Mobile Payment Competitors

Circulated: February 5, 2019

This year, 23.4 million people (14+ years old) will use the Starbucks app to make a point-of-sale purchase at least once every six months. This is greater adoption than Apple Pay (22.0 million), Google Pay (11.1 million users), and Samsung Pay (9.9 million).

Learnings from yesterday’s survey

• 23% report the image showing too large in their Email client.

• 78% of respondents would like the responses to be the same alias as they enjoy seeing the discussion.

• 6 people suggested soliciting facts from across Amazon: AWS, Alexa, Kindle & Devices, AMZL, AGFS, and AMG, for example.

• PhoneTool icons were the biggest write-in request.

• The Net Promoter Score was 7.6 / 10, thank you to everyone who took the time to submit! Looking to improve upon that score by the end of Q2!