October 26: Tips for Amazon Writers

Write like an Amazonian

Source: Consumer Learning
Published: November 2018

Tips for Amazon Writers

• Use shorter than 30 words per sentence while avoiding clutter words.

  • Due to the fact that → because

  • Totally lacked the ability to → could not

• Replace adjectives with data.

  • We made it much easier to launch our service in a new country. 

  —>

  • We’ve reduced the effort required to launch our service in a new country from 22 to 4 software engineering weeks (-82%). 

• Eliminate Weasel Words.

  • “nearly all customers”

  • “significantly better”

  • “much faster”

• If you get a question, reply with one of the four Amazonian answers.

  • Yes

  • No

  • A number

  • I don’t know — and I’ll get back to you by <date>

Readwise: Start Reading with Superpowers

Readwise makes it easy to revisit and learn from your ebook (Kindle) highlights by surfacing your best highlights back to you via email. Use my affiliate link to get two free months.

This is a sponsored message.